Since 2007, Two Writing Teachers has been a meeting place for a world of reflective writers. In the past 16 years, we’ve published over 6,000 posts that provide professional development and advice to a community of educators who want to improve their writing instruction and help their students become better writers. The blog has had more than 3.5 million visitors and over 10 million page views.
In September 2022, we launched a podcast as a companion to the blog, using a different medium to provide detailed insights and quick tips on best practices to a worldwide audience on the go. On the podcast, co-hosts Stacey Shubitz and Melanie Meehan aim to inspire and empower educators to help their students become competent and confident writers.
| Years of Operation | Productivity | Impact | |
|---|---|---|---|
| Two Writing Teachers Blog | 16 | 6,000+ posts | 10,000,000+ page views |
| Two Writing Teachers Podcast | 1.5 | 90 episodes | 550,000+ downloads |
LISTENING AUDIENCE
Like our blog, the Two Writing Teachers Podcast has a global audience of elementary school teachers, literacy coaches, and administrators. During its inaugural season, our podcast received downloads from over 200 countries and territories. Our largest audience hails from the United States (70%), followed by Canada, the Philippines, India, Australia, the United Kingdom, and New Zealand.
OUR REACH
The Basics
- Total Number of Episodes: 90 (as of 5/5/24)
- First Episode Released: September 1, 2022
- Release Schedule: Every Sunday
- Directories: Apple Podcasts, Spotify, Google Podcasts, TuneIn+Alexa, Amazon Music, and more.
More Details
Our podcast received over 250,000 unique downloads on May 22, 2023, before the end of our inaugural season. At present, many episodes receive above 7,000 individual listener downloads. Here are the download statistics for our top 15 episodes. Listeners will download older episodes daily, so these numbers will continue to increase.
SPONSORSHIP OPTIONS
The Two Writing Teachers Podcast has two formats: one features conversations with two or more educators, and the other is a short solo show. In addition, there are three types of episodes: Conversation with a Colleague, Digging Deeper Dialogue, and Tip for Tomorrow.
Longer Format:
Duration: 25 – 40 minutes
Options for opener, mid-roll, and closer positions.
DIGGING DEEPER DIALOGUE: These episodes are unscripted, candid conversations around a topic related to writing instruction.
CONVERSATION WITH A COLLEAGUE: These conversations feature one of our TWTBlog co-authors or contributing writers. We share their expertise with our listeners, expanding their ideas beyond the blog.
Shorter Format:
Duration: 5 – 10 minutes
Options for opener and closer positions.
TIP FOR TOMORROW: A practical tip for teachers that they can try out in their classroom the next day.
We will work with you to create the ideal copy we read on our podcast.
Bundles are available upon request.
ARE YOU READY TO WORK TOGETHER?
If you’d like to sponsor the show, please address all sponsorship queries to Stacey Shubitz at contact@twowritingteachers.org. Be sure to include: your contact name, phone number, product’s website, and a brief description of your company. Stacey will be in touch if she and Melanie feel your product is a good fit for the podcast.
TWO WRITING TEACHERS 